Digipak Research

Me and Jordan Gregson created a mock up of how our digipak is going to be when it is created, below is the mock up which we created together, we created this through the use of an App called ' Live Collage' on my iPad as we wanted a rough idea of what we would be creating without using Photoshop where we could have edited the photos a lot more but we wanted the photos to remain normal.
This is the mock up digipak which I created:

This is the template I created for the digipak:

I  created this to see what people wanted to see on our digipak and if they liked the idea of what we had planned. This was also to see what our audiences thought of the layout and the photo selection which we have created.

After we created this we went around our college to ask people within our target audience to answer a questionnaire which I created.

This is a copy of our digipak questionnaire:

Within the questionnaire I gathered 11 sets of results. The results which have helped in the final decision making process as from this we have learnt that not a lot of our audience liked the top middle photograph on the digipak, whereas, within the questionnaire the highest rated photograph within the digipak was the bottom panorama photograph of Jordan with his back to the camera. Due to this we are going to change the photograph on the digipak to meet the demands of the target audience in order to make our digipak a success.